A TECHNICAL JOURNAL FOR TRADE
CONTRACTORS THAT’S BUILT FOR A SMARTPHONE.
Generating powerful branding, product awareness, and lead generation for marketers wanting to connect with trade
contractors and other key decision-makers in the residential and construction industries.
Our Audience
Average Monthly Reach
Have Purchase Authority
Newsletter Reach
Job Title
- President, Owner, Partner, CEO, VP, General Contractor 83.63%
- Project Manager, Designer, Construction Supplier 9.70%
- Purchasing Director, Salesperson/Estimator 5.78%
- Others allied to the field 0.89%
Primary Business Type
- Residential AND Commercial Remodeler 41%
- General Contractor Engaged in Residential 22.81%
- Residential Remodeling Contractor ONLY 19.84%
- Commercial Remodeling Contractor ONLY 5.12%
Our Channels
Pro Trade Craft leverages a variety of popular channels to engage architects on need-to-know topics — creating a contextually relevant and optimized environment for supporting marketing initiatives including branding and awareness, building pipeline, and generating high-quality leads. Explore our channels.
Planning Resources
Media Kit
Comprehensive overview of the market, target audiences, content coverage, and our complete suite of capabilities, all strategically designed to assist marketers in achieving their goals.
Audience Engagement Report
In-depth report featuring audience insights, demographics, trending content, and circulation.
Digital Ad Specifications
Specifications for digital advertising including display banners, rich media, audience extension, native advertising, newsletters, and 3rd party email.
Solutions for Marketers
ADVERTISING
Powerful options for reaching target audiences, including display, newsletters, native, magazines, and data-driven opportunities.
CONTENT DEVELOPMENT
Full-service content marketing partner delivering a team of SME’s, designers, writers, content marketing, and engagement experts.
DATA DRIVEN MARKETING
LEAD GENERATION
Strategies for engaging audiences and generating leads that are more likely to convert into loyal customers and drive long-term success.
RESEARCH
Development, data analysis, and market intelligence for making informed decisions, developing strategies, and maximizing impact.
VIDEO & PODCASTS
Proven techniques, popular platforms, and design services for creating engaging and powerful content that resonates with target audiences.
SALES
Integrated Media Advisor
Ed Rafalwoski
630-728-9204
erafalwoski@endeavorb2b.com
Vice President
Mike Hellmann
978-289-0098
mhellmann@endeavorb2b.com
Director of Business Development
Bill Black
215-880-4251
bblack@endeavorb2b.com
Integrated Media Advisor
Tim Gillerlain
630-800-0779
tgillerlain@endeavorb2b.com
EDITORIAL
Head of Content
Dan Morrison
dmorrison@endeavorb2b.com
Lead Reporter
Jay Schneider
jschneider@endeavorb2b.com
Content Specialist
Tyler Rhyan
tyhyan@endeavorb2b.com
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