Convert Qualified Leads with Our Experts at Your Side
To generate high-quality leads, you need to know the priorities of your target audience. When you can employ a support team that, like you, deeply understands your client’s business needs, but is also expert in the latest marketing strategies and has access to behavioral data, conversion rates will soar.
Marketing Trends Webinar: Leveraging Virtual Experiences to Drive Results
Rethink the virtual marketing experience and learn how some of the most innovative marketers are using these solutions - in a variety of forms - to achieve goals related to attracting new audiences, increasing engagement metrics and building a robust marketing pipeline.
Who should watch: CMO, VP of Marketing, Marketing Managers, Marketing Associates, Agencies, Event Marketers and Event Managers
Vice President, Buildings & Construction Group
“We know that in challenging business environments expectations of Marketers are raised to new heights, let us help you stay on track. Our team of experts can help Marketers quickly pivot into new solutions that will generate qualified leads, create content marketing assets and keep your brand top of mind with decision makers. Rely on our industry expertise to generate high-quality content that engages the target audience you need to reach, trust in our marketing experts that know how to reach them in the channels they frequent and have confidence that the leads you deliver to your sales team will qualified leads that convert. We’re here to help.”
Leverage our content experts, creative talent and marketing savvy to create a quick-read content marketing asset that engages your target audience by answering common questions about a particular topic, issue or trend.
Position your company as an industry expert and connect with prospects who are actively looking for education on a key topic, or solution to their challenge. Webinars are a highly-effective format for delivering powerful, engaging content that generates targeted high-quality leads while allowing you valuable real-time interaction with prospects.
Guide users through a topic in a deeply engaging way with a visually-stunning, interactive web experience and bring your content to life across all devices. Blend high-quality content, compelling imagery and interactive elements into an immersive user experience that allows visitors to explore and uncover valuable content based on their level of interest.
CONTENT ENGAGEMENT CENTER
Encourage users to spend time binging with your content and drive them further along in their purchase decisions by aggregating your content into a digital hub designed for deep engagement. A multi-touch marketing campaign and a single sign approach help convert qualified prospects into sales ready leads.
Provide solutions to industry problems, make recommendations for using emerging technologies or expand on research results. White papers help you establish subject-matter expertise and thought leadership. They are also effective at generating high-quality leads.
Engage digital audiences while helping them solve problems and uncover opportunities around industry topics. Compared to white papers, eBooks are typically more visual in nature and have a more conversational tone. Generate leads with custom content or by sponsoring brand content that is proven to be high-performing.
WEBINAR LEAD TOUCH
Gain greater return on webinar investments by engaging leads immediately after the event to maintain a conversation and move them toward a follow-up action. Program includes the development of an executive summary along with a series of three emails to registrants to encourage sharing, drive on-demand views, and expose users to related content.